Manasi Kulkarni, Vice President, Health Marketing, Shoppers Drug Mart

Manasi Kulkarni_circleAs the Vice-President of Health Marketing for Shoppers Drug Mart, Manasi Kulkarni leads the marketing strategy, planning and execution for pharmacy, OTC and community investment, and is very proud to be a steward of the company’s WOMEN brand. Manasi’s passion for strategy, the retail industry and customer shopping behaviour has guided her through roles across the organization’s Strategy, Category Management and Marketing departments. Manasi holds an MBA from Queen’s University and an HBA from the University of Western Ontario, and lives in Richmond Hill, Ontario with her husband Scott and their two young daughters, Mena and Priya.

Mike Bartlett, Sr Director of Corporate Responsibility for Maple Leaf Sports & Entertainment

michael_bartlett_circleMike Bartlett is the Senior Director of Corporate Responsibility for Maple Leaf Sports & Entertainment and the Executive Director for the MLSE Foundation. He oversees the community & sport development as well as the philanthropic efforts for the Toronto Maple Leafs, Toronto Raptors, Toronto FC and Toronto Marlies.

Mike joined Maple Leaf Sports & Entertainment in 2011, after serving as Vice President for the Oakville Hospital Foundation, directly overseeing the Capital Campaign to build a new hospital. He also served at the Associate Director of Development for Cystic Fibrosis Canada, overseeing the launch of the national Great Strides campaign.

Mike has helped raise more than $60 million to support national and local causes, as a professional and volunteer.  In 2009, Mike earned his Certified Fund Raising Executive (CFRE) designation. In 2013 Mike was awarded the Queen’s Jubilee Medal for his work on behalf of MLSE, through a partnership program with Right To Play designed to improve the lives of aboriginal youth, through sports.

Andy Shibata, Vice President of Brand Marketing, RBC

AndyShibata_circleAndy is considered a dynamic, service-minded leader and strategic champion for the global growth and evolution of the RBC brand. Andy drives RBC’s organization-wide brand strategy and marketing communication efforts, using advertising, sponsorship and citizenship marketing initiatives to both defend and extend the bank’s positioning and leadership role. He also leads RBC’s sponsorship and cause marketing initiatives, including partnership properties such as, RBC Canadian Open, RBC Heritage, Canadian Olympic Team, Hockey Canada, Toronto International Film Festival, New York Film Festival, RBC Learn to Play and the RBC Blue Water Project. With over 17 years of marketing and sponsorship experience within the financial services, packaged goods and retail industries, Andy has developed a distinct creative approach to strategic marketing problems. These effective storytelling efforts have driven both business results and award-winning differentiation for the RBC brand. Andy holds an MBA from McGill University, and resides in Toronto with those he loves most: his wife and two young children. He credits most of his big ideas to late-night walks with his faithful canine companion, Alex.

Paulette Minard, Senior Manager, Community Affairs, Home Depot Canada

paulette_minard_blackbckrd_circle3Paulette Minard is Senior Manager of Community Affairs for The Home Depot Canada. In this role she is responsible for leading the efforts of The Home Depot Canada Foundation, a private registered charity, and its work to help put an end to youth homelessness in Canada. She is also responsible for developing and delivering community affairs activities that support The Home Depot’s commitment to giving back to the communities it serves. These activities include charitable donations, community partnerships and Team Depot, The Home Depot’s employee volunteer program.

A graduate of McMaster University, Paulette has also worked in community relations capacities for both the Canadian Olympic Committee and the Toronto Maple Leaf Hockey Club. Paulette is passionate about giving back and currently volunteers her time as a Board Director for East York East Toronto Family Resources in Toronto.

David Hughes, SVP, Strategic Partnerships & Branding, YMCA Canada

david_hughes_circleMr. Hughes is Senior Vice-President, Strategic Partnerships & Branding, YMCA Canada. He was  the Founder of YouthBuild Canada and has served as President & CEO of Pathways to Education Canada. He was President & CEO of Habitat for Humanity Canada. Prior to that, Mr. Hughes worked for the international headquarters of the SOS Children’s Villages where he served as senior advisor to the International President & Secretary General, as Regional Director for North America, and as senior representative while on foreign postings in Europe, Africa, Asia, the United States and at the United Nations. He was also the founder of The Impact Group, a management consulting firm dedicated to improving the efficiency and effectiveness of non-profit organizations.

Kristin Jenkins, Vice President of Communications at the Ontario Power Authority

Kristin--Jenkins2_circleKristin Jenkins is the Vice President of Communications at the Ontario Power Authority (OPA). Her responsibilities include communications, corporate marketing, and community and stakeholder relations.

Ms. Jenkins joined the OPA in 2009 with over 18 years of experience in senior communications and public affairs positions in a number of public sector agencies.

Prior to joining the OPA, she was the Vice President of Public Affairs at Toronto Community Housing Corporation, where she oversaw the restructuring of the organization’s corporate communications and media relations functions.

Ms. Jenkins also served as the Vice President of Communications and Marketing at Waterfront Toronto. She established the organization’s communications department and led the development of Waterfront Toronto’s award-winning approach to community and stakeholder consultation.

Earlier in her career, Ms. Jenkins spent nine years working in healthcare communications, including positions at Cancer Care Ontario and the Ontario Ministry of Health. She has an MA in Political Science from Carleton University and an MHSc in Health Administration from the University of Toronto.

Angela Simo Brown, Head Social Change Strategy, Co-Founder Air Miles for Social Change, LoyaltyOne

angela_simo_brown_circleCo-Founder and General Manager of AIR MILES for Social Change. AIR MILES for Social Change is a division of the AIR MILES® Reward Program, operated by LoyaltyOne, Inc. which is a global provider of coalition loyalty, customer analytics and custom loyalty services. AIR MILES for Social Change partners with government agencies, energy utilities, transit service providers, and non-governmental organizations (NGOs) to leverage the value of AIR MILES reward miles and the program’s reach into more than two-thirds of Canadian households.

Karine Zanier, Director, Sponsorships, Sun Life Financial

karine_zanier_circleWith over 12 years’ professional experience, Karine Zanier brings a unique quality to the sponsorship and events platform having held positions on the client, agency and property side. Actively involved in the Sports and Entertainment industry, Karine currently holds the position of Director, Sponsorship with Sun Life Financial.

In addition to creating strategic programs and unique partnerships, Karine has also worked with some of Canada’s most recognizable brands in the industry including L’Oreal, Molson, SonyBMG, Telus, Winners, Samsung, MLSE, CFL, Toronto Blue Jays and the Vancouver Canucks. Whether it be the client, agency or property side, Karine provides a consistent and successful approach to help develop and achieve objectives in Sponsorship, Events, Promotions, Marketing and Program Management.

Prior to joining Sun Life Financial, Karine worked as Senior Manager, Brand, Airport and Sponsorships, North America for HSBC Bank Canada. She also held positions with IMG, the Grand Prix of Toronto, City of Toronto, Canadian Tire, MasterCard, Sony BMG Music and Molson Sports and Entertainment.

Megan Strand, Communications Director, Cause Marketing Forum

megan_strand_circleMegan Strand is Canada country director and director of communications for the Cause Marketing Forum. At CMF, she sources and produces quality content for cause marketers via the company’s website, blog, and social media outposts. She’s also co-host of the Cause Talk Radio podcast. Prior to CMF, highlights of Megan’s career included stints as director of operations and marketing for a continuing education company, internal communications specialist for a local government; marketing manager for a mid-sized non-profit and Peace Corps volunteer.

Jeronimo De Miguel, VP, Branding & Creative, Manulife Financial

jeronimo_circle2Jeronimo De Miguel joined Manulife Financial in 2006 after graduating with an MBA in Finance from the Rotman School of Management at the University of Toronto. He has had a number of finance-related roles within Manulife since that time including Director of Investor Relations, Director of Financial Reporting & Planning and Assistant Vice President, Strategic Planning. In the Fall of 2010 he moved into a new role as Assistant Vice-President, External Relations, which includes media relations, philanthropy and Manulife’s new Signature Cause of volunteerism.

Since joining External Relations, Jeronimo led the team that announced a major commitment to volunteerism in 2010 and was instrumental in establishing strategic partnerships with CBC and Radio-Canada to launch Canada’s Champions of Change and Gens de Coeur public engagement programs. Jeronimo acts as primary link at Manulife to the not-for-profit sector, including Volunteer Canada, which has partnered with Manulife on various projects including a ground-breaking research report about today’s volunteers (Bridging the Gap), released in December 2010, which led to the launch of a national volunteer hub ( and the establishment of a volunteer matching tool in March 2011. In September 2011, he led the launch of the first-ever comprehensive online conversation about Volunteerism in Canada.

Prior to joining Manulife in 2006, Jeronimo worked for a number of UN agencies in development programming around capacity-building efforts in post-conflict areas such as Kosovo, Sri Lanka, Cyprus and Brazil.