Presentation Name | Presenter |
The Cause Manifesto | David Hessekiel, Companies & Causes Canada |
Global Purpose-Driven Management, The Unilever Experience | John Coyne, Unilever |
There’s Power in Knowing Your Options | David Hessekiel, Companies & Causes Canada |
Optimizing Cause-Related Marketing | Jill Schnarr, TELUS |
Breakout: Straight Talk on Measuring Impact | Sue Tobias, Mission Measurement |
Breakout: 20 Ideas in 60 Minutes | Dee Diaz, War Child; Paul Estey, Public, Inc.; Megan Strand, Companies & Causes Canada |
Levering Social Media for Social Change | Andrea Donlan, Manifest Communications; Paulette Minard, Home Depot; Martha Hancock, Manulife |
Kicksters, Snaps, SMS and Social Change: How to Get Teens and the Millennial Generation to Both Pay Attention and Take Action | Aria Finger, DoSomething.org |
Breakout: Driving Behavior Change to Achieve Private and Public Goals | Angela Simo Brown, Loyalty One; Kristin Jenkins, Ontario Power Authority; David Hughes, YMCA Canada |
Breakout: Talking the Language of Business | Angela Sarino, CIBC; Kyle Winters, Heart and Stroke Foundation |
Breakout: Integrating Sports and Cause Marketing | Bart Given, TORQUE Strategies; Michael Bartlett, Maple Leaf Entertainment; Brian Collins, Purolator; Karine Zanier, Sun Life Financial |
Getting Into the Heads and Hearts of Canadian Consumers | Barbara Brooks, Ipsos Reid |
Engaging Employees in Corporate Social Initiatives | Chris Jarvis, Realized Worth |
Talking Trash about Social Entrepreneurship | Albe Zakes, TerraCycle |