SHOPPERS DRUG MART PUTS SOME LOVE INTO WOMEN’S HEALTH

Shoppers Love You Horizontal w_Tagline P4 SENew ‘Love You’ program kicks off with Osteoporosis Canada partnership 

Shoppers Drug Mart has put a name to its support of women’s health.

The retailer has launched its new “Love You” program, which supports health initiatives and educates female customers about health issues.

Shoppers Drug Mart has been supporting women’s health for the past five years, contributing $57 million to various organizations. But the new program gives the retailer a consumer-facing brand around its efforts and speaks more directly to its female customer base.

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